Somatik Cannabis Infused Cold Brew Coffee

Packaging & Brand Copywriter | Freelance

Rather than leaning on stoner stereotypes or clinical cannabis jargon, I developed copy that positioned Somatik as a sophisticated daily ritual—making cannabis accessible to new audiences while respecting experienced users. The language needed to function at multiple levels: informative for first-time users, credible for coffee connoisseurs, and authentic for cannabis enthusiasts.

SKILLS APPLIED

Product Storytelling

Brand Voice Development

Technical-to-Accessible Translation

Packaging Copywriting

Promotional Content Strategy